Is it a good idea to use interactive video in Instagram's full-screen format?

Asked a year ago

Hi, I have finished making our interactive video for my company's landing page, but I want to put it on all of our social media accounts. We already have a social media strategy, but I think it would be a great addition to our existing content so our audience could have access to the video on multiple platforms. The issue is that I am uncertain if Instagram's full-screen format will allow us to launch new products via shoppable video.





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