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Increase sales with shoppable videos

Tolstoy is the easiest way to integrate high-converting video feeds and stories on your eCommerce site and marketing channels.

Join 5,000+ top Shopify brands

Display videos everywhere

From on-site widgets, carousels, and landing pages, to marketing channels like email, SMS, the Shop app, and more. With Tolstoy, videos are always displayed in the most engaging way, tailored by channel to have the highest impact.

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Create an interactive video experience on your site. Mimic an in-store conversation by letting viewers choose the path they want to take next.

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Create a TikTok-like experience hosted entirely on your website. Let shoppers browse through videos to find products they’ll love.

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Increase conversion rates and lower return rates by giving shoppers more information about products they’re interested in.

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Send paid traffic to dedicated landing pages and video feeds that let shoppers add to cart directly from the video! These high-converting pages are automatically created using content you already have on Instagram and TikTok.

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Stand out from the crowd and drive sales by embedding shoppable Tolstoys into your SMS campaigns.

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Embed shoppable videos directly into your email campaigns to increase click-through rates and bring shoppers back to buy more.

Widget

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Amaze visitors with an interactive video experience, that sits on the side of your site.

Great for: Founder Stories, FAQ, Announcements & Promotions

Carousel

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Let users swipe through videos to find the products they love.

Great for: Video UGC, Creator Videos, Unboxing, Product Videos, Video Reviews, and more...

Stories

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Add a sense of community and trust to your site with Stories & Highlights!

Great for: Video Reviews & UGC, New collections, Unboxing videos, FAQs, and much more…

Landing pages

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Send paid traffic to dedicated video landing pages, and video feeds, which are automatically created in Tolstoy. This is proven to have high conversions, especially from social, where your traffic is used to consuming video content. Visitors can add to cart directly from the video!

Great for: Paid traffic

SMS Campaigns

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Stand out from the crowd and drive sales by embedding shoppable Tolstoys into your SMS campaigns sent straight to your customers.

Great for: Announcements & Promotions

Emails

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Stand out from the crowd and drive sales by embedding shoppable Tolstoys into your Email campaigns sent straight to your customers.

Great for: Announcements & Promotions