Have your videos on the Shop App in just 5 minutes! It’s 100% FREE.  
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Today, commerce happens on video.


powered for FREE by Tolstoy

Get discovered by millions of shoppers and drive sales from new customers by adding shoppable video feeds to your Shop Store.

It’s completely FREE, with just a 5-minute setup.

Brands with videos sell more on Shop

Fenty, Princess Polly, Thrive Causemetics and other leading brands are boosting conversions and engagement with Shop Videos.

Add your videos for free

Add shoppable videos to your Shop Store Homepage and PDPs:

Engage customers
Increase discovery
more products
Sell more

Just a 5-minute setup, and your videos are LIVE!

1. Add the Tolstoy app
2. Connect video sources
3. Tag products on videos
4. That’s it. See the results!
Download Shop

Get started with Shop Video

Shop is designed to connect Shopify merchants with millions of engaged shoppers. Once eligible, merchants are automatically opted into selling on Shop. You can review eligibility requirements here. You can manage how you show up in Shop app via the Shop channel.

To grow your presence on the app and to establish Shop as a new channel for your brand, we suggest following the steps outlined in this blog.


If you want to browse Shop as a buyer, download the app via the QR code.

Download Shop
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