Turn your product catalog into on-brand content at scale

An AI content creation platform helps ecommerce teams create product images, videos, ads, and campaign assets from product and brand inputs. Tolstoy AI Studio adds catalog context, Brand DNA, files, references, reusable workflows, and human review before an asset is exported or moved into a supported publishing workflow.

AI Studio combines a product image or catalog item with your brief, Brand DNA, uploaded files, and creative references. Your team can generate packshot, on-model, close-up, lifestyle, and editorial options, then review product details and brand fit before approval.

Compare the broader market in our guide to AI product photography tools.

AI Studio can create product-video options from approved product images, catalog context, and a creative brief. Teams should review motion, product details, text, and brand fit before exporting the video or using it in a supported Tolstoy placement.

See practical formats in our guide to AI product videos for ecommerce.

AI Studio can create image, video, UGC-style, and campaign variants for paid-social workflows using product context, templates, Studio Skills, and brand references. Review every asset and confirm the destination format, copy, product accuracy, and platform requirements before publishing.

Plan the channel strategy with our Meta ads guide for ecommerce.

AI Studio can use a flat lay or product image to create on-model, close-up, lifestyle, and editorial options. Generative output can change product details, materials, proportions, text, or color, so review each result before using it in a product listing or campaign.

Brand DNA gives the AI agent editable context about your identity, audience, products, logos, colors, fonts, social links, localization needs, and uploaded brand files. That context guides the brief and generation, while human review determines whether the output is accurate and usable.

AI Studio works with connected content sources and supported publishing channels. Use AI Player for supported storefront placements, publish selected content to TikTok Shop through the Tolstoy web app, and use Shop App when Shopify marks the store as eligible. Each channel has its own account, setup, and eligibility requirements.

See the current content and channel integrations.

Review product shape, material, color, proportions, logos, text, packaging, back views, and any detail that could affect a purchase or return. Record the input, model, iteration count, manual finishing, and time to an approved output. Use storefront or campaign performance only after the approved asset is live in a measured placement.