Video Visionaries
Share your challenges, insights, and visions with a community of e-commerce enthusiasts as we explore the possibilities and opportunities associated with interactive video content.
Recent Questions
What are the benefits of using explainer videos for businesses?
The videos that my business currently makes to elaborate on product offerings are very long so I'm looking to start using interactive explainer videos. Other than showcasing products, are there any other benefits that come with using these videos?Asked 10 months ago
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What are the benefits of using branching videos?
I've heard branching videos allow users to participate actively in videos through storylines. Besides this 'active participation,' does anyone know of any other benefits that come with using this type of video?Asked 10 months ago
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1.5k
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Can interactive videos help with B2B sales enablement?
I am thinking about incorporating interactive videos into my sales department's B2B sales process as I've heard that this helps sales reps to sell more. Does anyone know if this is true?Asked 10 months ago
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1.4k
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What are the best practices when creating a CTA for interactive video?
I'm currently making a CTA for my interactive video but I am looking for some tips to increase the potential leads. Does anyone have any tips or know of any must-haves for the copy of the CTA or for when the CTA should be shown in the video?Asked 10 months ago
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1.1k
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What are the benefits of adding CTAs to interactive videos?
I have just started using call to actions in my interactive videos because I heard that this drives customer engagement. Are there any other benefits that come with adding CTAs to interactive videos?Asked 10 months ago
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842
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Can I use shoppable video data to understand why long-time customers left?
I’m a Shopify store owner and I'm looking for various ways to gather some useful data on my customers and potential customers. The reason for wanting to gather such insights is so that I can alter my marketing strategy to meet their needs better. I am considering developing a video marketing strategy and I want to add shoppable videos so I can gather insights on customers' buying behavior, but I don’t know if I will gain such information with shoppable videos.Asked a year ago
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1.1k
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Can I retarget my customers on social media through shoppable video?
I need to increase my customer engagement for my Wix store, and I also want to retarget customers who might have shown interest in my store. I have no idea how I can learn more about why they might have left my store or did not make any purchases. I have been drawing up a retargeting strategy, and my son suggested I make use of shoppable videos to get my customers' attention.Asked a year ago
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894
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Should I use shoppable video to improve the customer experience?
Hi there, I run an e-commerce business, and I want to improve my user experience when customers are on my website. I want my customers to have a seamless shopping experience that will not disrupt their buying process. I’ve learnt that an easy and simple online shopping experience can go a long way and also improve conversions. Would shoppable videos help me achieve this?Asked a year ago
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1.4k
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Can I improve my customer retention by using shoppable videos?
My business partner and I are updating our marketing strategy to keep up with the latest trends and establish ways in which we can incorporate these into our online retail store. We are aiming to improve our strategy for customer retention purposes. I am a bit on the fence about using a shoppable video as a means to retain customers. I don’t get how this is any different than a normal marketing video on our landing page and social media channels. Asked a year ago
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887
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Can I use shoppable video to give my Shopify clients a fun buyer journey?
Ever since I found out about shoppable video and how much it has changed the video marketing game, I have been looking for ways in which I can apply this concept to my business. My only issue is that I don’t know if this can be implemented for Shopify stores, but I need to incorporate it into my business strategy somehow. I want my business to have a creative and unique value that my customers will enjoy. Would demonstrating the uses or benefits of my products through shoppable videos add a fun buying journey?Asked a year ago
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1.1k
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