Could you use synthetic videos in email campaigns?

Asked a year ago

Hello, I am in the midst of making an email marketing campaign for a client's e-commerce store, and I got an idea for it. Would it be possible to use synthetic videos in email campaigns in order to save costs on hiring/filming real people? Is this a viable plan or should I rather avoid synthetic videos in email campaigns?

Daniël de Jager

Daniël de Jager

Wednesday, February 22, 2023

Using synthetic videos is a great way to save costs in a marketing campaign. There are some obvious drawbacks since you won't be connecting as well with your audience as when using real people, but you can still create great interactive videos on Tolstoy using such synthetic clips.

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