How do I measure the success of my video marketing campaigns?

Asked a year ago

I'm a small business owner, and I've recently started advertising my business on social media platforms via videos. I have noticed some results already, but I want to see which marketing campaign is the most successful one. How do I see that? Which metrics should I pay attention to?

Marketing campaign Video marketing

Roman Woods

Wednesday, May 17, 2023

If you're using a video marketing platform like Tolstoy you'll receive deep insights into useful customer engagement metrics. Tolstoy provides information like views, plays, interaction, session duration, orders, revenue, page-specific metrics, and much more right in your dashboard across multiple campaigns even when posting on social media platforms.