Are interactive videos good for showcasing a new fashion collection?

Asked a year ago

My company is preparing a new collection for summer, and we've started discussing some marketing ideas and how to effectively promote the new collection. With that in mind, I wanted to ask if interactive videos are a good way to showcase a new fashion collection. 
Related to that, can shoppable interactive videos help us attract more customers and perhaps boost our sales?

Video marketing Interactive shopping Shoppable video

Ayaan Blackburn

Wednesday, March 29, 2023

Interactive videos are an amazing way to showcase a new collection. Because interactive videos encourage the engagement of the viewers, visitors tend to spend more time browsing your merchandise. 

You will also likely see an increase in sales if you make use of interactive videos. This is because customers can interact with your products, allowing them to connect to the items that they are interested in.

People love videos, and when they can interact with them, they love them even more.