Campaign Operations
Create, update, pause, activate, rename, and sync campaigns, ad sets, and ads.
Meta Ads × Tolstoy
Review performance, build and update campaigns, audiences and creatives, manage catalogs and feeds, and approve every change before it goes live.
Supported work
Create, update, pause, activate, rename, and sync campaigns, ad sets, and ads.
Review creatives, upload Tolstoy assets, build ads, and work with catalog or partnership formats.
Create and update custom audiences, build lookalikes, research interests, and estimate reach.
Inspect placements, frequency, pixel events, match quality, conversions, studies, rules, and catalog health.
Try it with your data
Connect Meta Ads, then ask Tolstoy to investigate, explain, or prepare the next step.
What would you like to know?
Which Meta campaigns are wasting spend this week, and what should we change first?
How it connects
Tolstoy reads performance and account data. It sends changes to Meta only after you approve them.
Ad accounts, campaigns, ad sets, ads, performance, audiences, catalogs, and diagnostics
Approved campaign, audience, creative, rule, experiment, and catalog actions
Setup
Connect the account your team uses, confirm access, then test one real workflow.
Start the Meta Ads connection from Integrations in the Tolstoy workspace that should own the account connection.
Complete the OAuth flow with a Meta user who can access the intended Business and ad account.
Check the selected ad account and the available Pages, Instagram account, pixel, catalogs, and other assets needed for your workflow.
Review current campaigns and performance before approving one small, reversible change.
Questions
Tolstoy can review campaign and account performance and support campaign, audience, creative, rule, experiment, catalog, and product-video workflows exposed by the connected Meta Ads tools.
No. Supported write actions are presented for approval before they change live campaigns or spend.
Use a Meta login with access to the intended Business and ad account. Some workflows also need the correct Page, Instagram account, pixel, catalog, or product feed.
No. Tolstoy covers supported analytical and operational workflows. Meta Ads Manager is still required for objects and controls that are not exposed by the connection.
Connect your stack
Start in the app, or talk to our team about a complex, headless, or multi-account setup.