The Shopify video app for shoppable video and UGC
Import UGC, publish shoppable video on Shopify product pages, and start free. Used by 5,000+ brands.
5,000+ Shopify brands use Tolstoy
Install once. Publish shoppable video and UGC on Shopify.
Connect your Shopify catalog, import TikTok, Instagram, and UGC, tag products, and publish video widgets on product pages, homepages, collections, and Shop app — without a dev queue.
Install on ShopifyImport, tag, publish.
Pull in content you already have, match videos to SKUs from your synced catalog, and add theme blocks to the pages where shoppers decide. Most stores are live in minutes.
Start free
Frequently asked questions
What is the Tolstoy Shopify video app?
Tolstoy is a Shopify video app for shoppable video and UGC. Install from the Shopify App Store, import content from TikTok, Instagram, and YouTube, tag products from your catalog, and publish video widgets on product pages and across your store.
How does Shopify shoppable video work with Tolstoy?
Shopify shoppable video lets shoppers watch videos and add products to cart without leaving the experience. Tolstoy syncs your product catalog, lets you tag SKUs to any video, and publishes feeds and galleries through native Shopify theme blocks. For PDP-specific widgets, see Shopify PDP shoppable video.
Can I use Tolstoy as a Shopify UGC app?
Yes. Tolstoy works as a Shopify UGC app — import customer videos, creator content, unboxings, and reviews from social channels, then publish them as shoppable widgets on your storefront. You do not need to film new content to get started.
Is there a free plan?
Yes. Tolstoy offers a free plan on the Shopify App Store so you can install, import content, and publish shoppable video before upgrading. Compare plans.
Start for free
Install the Shopify video app and publish shoppable UGC on your store today.