Best Moast Alternatives for Shopify (2026)

The best Moast alternative for brands that have outgrown a carousel app is Tolstoy, because it adds AI content creation, A/B testing, an AI sales agent and TikTok Shop publishing to shoppable video. If you want to stay low-cost, Videowise, Whatmore and ReelUp are the closest alternatives with free plans.

Last updated November 1, 2026

Get started Tolstoy vs Moast

Tolstoy is rated 4.6 out of 5 from 284 reviews on the Shopify App Store (read November 1, 2026).

Moast alternatives at a glance

App	Best for	Published pricing
1. Tolstoy	Moving from carousels to a full video program	Plus $44/mo ($29 billed yearly), Pro $195/mo ($129 billed yearly), Max $449/mo ($299 billed yearly). No free plan; 14-day trial on Shopify. Pricing
2. Videowise	Larger libraries at a low entry price	Free plan; Pro from $9/mo with 5,000 unique widget impressions, then $10 per extra 1,000; 14-day trial. Shopify listing
3. Whatmore	More widget formats with AI product tagging	Free (300 video clicks/mo, 15 videos); Starter $29/mo; Growth $79/mo; Scale $149/mo; 14-day trial. Shopify listing
4. ReelUp	TikTok-style autoplay below add to cart	Free (100 views/mo, 10 uploads); Basic $29.99/mo; Premium $99.99/mo; Elite $199.99/mo; 7-day trial. Shopify listing
5. Firework	Interactive and live video	Pilot free (1,000 views/mo, 10 uploads); Starter $39/mo (10,000 views); Growth $259/mo or $2,388/yr (50,000 views). Shopify listing
Moast (for reference)	The app you are comparing against	Free Forever plan (up to 10 videos per widget); Pro $15/mo or $165/yr; 14-day trial. Shopify listing

Competitor facts come from each vendor's Shopify App Store listing or own site, read on November 1, 2026. Prices and plans change, so check the source link before you decide.

What Moast does well

Moast is a well-reviewed app with the Built for Shopify badge. Its Free Forever plan includes unlimited video views, product tagging, unlimited widgets, Reels and TikTok import and Shop App publishing. Pro costs $15 per month or $165 per year. Moast also runs Moast Collect, a separate creator marketplace where brands gift products in exchange for video reviews.

If you only need your existing Reels on product pages at low cost, Moast is a sensible choice and you may not need to switch.

Why brands look for Moast alternatives

Content supply. The free plan stops at 10 videos per widget, and Moast does not document AI video generation, so the video you can run depends on what you film or collect.
One extra channel. Shop App is the only syndication channel Moast documents; TikTok Shop is not listed.
Proof of lift. Moast does not document A/B testing, so it is hard to show what video adds to revenue.

1. Tolstoy

Best for: Moving from carousels to a full video program

Shoppable video and UGC on Shopify, plus AI Studio for new product video and images, an AI Sales Agent and virtual try-on, all from one library. It publishes to product pages, the homepage, collections, Shop App and TikTok Shop, and reuses video in email and SMS.

Why it is a Moast alternative: Tolstoy imports the same Reels, TikToks and UGC, and adds AI Studio to generate new product video and images, built-in gallery A/B testing, TikTok Shop publishing and an AI Sales Agent with virtual try-on.

Watch for: There is no free plan, and the entry plan costs more than the widget-only apps here. Each plan includes a monthly video viewer allowance (20,000 on Plus), so compare plans with your traffic.

Pricing: Plus $44/mo ($29 billed yearly), Pro $195/mo ($129 billed yearly), Max $449/mo ($299 billed yearly). No free plan; 14-day trial on Shopify. Pricing Tolstoy vs Moast →

2. Videowise

Best for: Larger libraries at a low entry price

Shoppable video, UGC and live shopping for Shopify, with a media library and editor, 16+ widget themes, and import from TikTok, Instagram, Google Drive, Dropbox and Meta Ads.

Why it is a Moast alternative: Videowise has a free plan and Pro from $9 per month, with a media library and editor, 16+ widget themes, Shop App and TikTok Shop publishing, and live shopping on its site.

Watch for: Pro includes 5,000 unique widget impressions; each extra 1,000 costs $10.

Pricing: Free plan; Pro from $9/mo with 5,000 unique widget impressions, then $10 per extra 1,000; 14-day trial. Shopify listing Tolstoy vs Videowise →

3. Whatmore

Best for: More widget formats with AI product tagging

Shoppable carousels, stories, sliders, banners and galleries with AI product tagging, daily Instagram and TikTok auto-sync, and Meta Pixel retargeting.

Why it is a Moast alternative: Whatmore lists 10+ formats, AI matching of products to videos, daily Instagram and TikTok auto-sync and Meta Pixel retargeting, with a free plan to start.

Watch for: Pricing scales with video clicks; A/B testing is on the Scale plan ($149 per month).

Pricing: Free (300 video clicks/mo, 15 videos); Starter $29/mo; Growth $79/mo; Scale $149/mo; 14-day trial. Shopify listing Tolstoy vs Whatmore →

4. ReelUp

Best for: TikTok-style autoplay below add to cart

TikTok-style autoplay carousels and stories, including a placement below the add-to-cart button, with Yotpo, Loox and Judge.me integrations.

Why it is a Moast alternative: ReelUp focuses on autoplay carousels and stories from TikTok and Instagram, with a placement below the add-to-cart button and review-app integrations.

Watch for: The free plan includes 100 views per month; paid plans start at $29.99 per month.

Pricing: Free (100 views/mo, 10 uploads); Basic $29.99/mo; Premium $99.99/mo; Elite $199.99/mo; 7-day trial. Shopify listing Tolstoy vs ReelUp →

5. Firework

Best for: Interactive and live video

Shoppable and interactive video with quizzes, polls and coupons, live selling, and Klaviyo video email. Its wider platform adds an AI Shopping Agent, a Video Showroom and 1:1 video chat.

Why it is a Moast alternative: Firework adds quizzes, polls and coupons inside video, live selling and Klaviyo video email, for brands that want more than a carousel.

Watch for: Plans cap monthly views, and Growth costs $259 per month for 50,000 views.

Pricing: Pilot free (1,000 views/mo, 10 uploads); Starter $39/mo (10,000 views); Growth $259/mo or $2,388/yr (50,000 views). Shopify listing Tolstoy vs Firework →

Moast alternatives FAQ

What is the best alternative to Moast?

Tolstoy is the best Moast alternative when you need more than carousels: AI content generation, A/B testing, TikTok Shop publishing and an AI sales agent. For a low-cost swap, look at Videowise, Whatmore and ReelUp.

Moast vs Tolstoy: which should I choose?

Choose Moast if you want your existing Reels and TikToks on product pages for free or $15 per month. Choose Tolstoy if video is becoming a program: generating new content from your catalog, testing what converts and reusing the library on Shop App and TikTok Shop. The full side-by-side is on Tolstoy vs Moast.

Is Moast free?

Yes. Moast has a Free Forever plan with unlimited video views and up to 10 videos per widget. Pro costs $15 per month or $165 per year, with a 14-day free trial, according to its Shopify App Store listing.

Which Moast alternatives have a free plan?

Videowise, Whatmore, ReelUp and Firework all list free plans on the Shopify App Store, each with view, click or upload limits. Tolstoy has no free plan; installs from the Shopify App Store include a 14-day trial.

See Tolstoy on your own catalog

Install from the Shopify App Store, import the video you already have, and publish a shoppable experience on your own products. Shopify installs include a 14-day trial.

Get started Book a demo